Did you recently notice any sudden drop or gains in the search engine rankings? If yes, you are not alone.<\/p>\n
Over the last 7-10 days, several webmasters have reported either an increase or decrease in their search engine rankings. SEO experts and bloggers suspected a Google update that caused the sudden change in rankings.<\/p>\n
Now, Google has also confirmed the speculation.<\/p>\n
According to Google, there was indeed an update last week that affected the rankings and appearance of some sites in the search engine results pages. In fact, as Google defined it, it was a \u201cbroad core algorithm\u201d update.<\/p>\n
Google confirmed this on Twitter that it does these types of core algorithm updates \u201cseveral times per year\u201d.<\/p>\n
However, the more interesting thing to note here is that you cannot do anything about it. Since it\u2019s a core algorithm update, it often just changes the way Google views certain websites and pages.<\/p>\n
As per their announcement, if there is a drop in search rankings it doesn\u2019t necessarily mean there is something wrong with that page.<\/p>\n
Google also told that it changed their ranking models, so Google algorithms now benefit \u201cpages that were previously under-rewarded.\u201d<\/p>\n
\u201cEach day, Google usually releases one or more changes designed to improve our results. Some are focused around specific improvements. Some are broad changes. Last week, we released a broad core algorithm update. We do these routinely several times per year.<\/em><\/p>\n As with any update, some sites may note drops or gains. There\u2019s nothing wrong with pages that may now perform less well. Instead, it\u2019s that changes to our systems are benefiting pages that were previously under-rewarded.<\/em><\/p>\n There\u2019s no \u201cfix\u201d for pages that may perform less well other than to remain focused on building great content. Over time, it may be that your content may rise relative to other pages.\u201d<\/em><\/p>\n So here it is.<\/p>\n What we all speculated over the weekend has now been confirmed by Google. It was an algorithm update, and whether you saw any drops or gains, there is nothing you can do about it.<\/p>\n Just keep producing great content, helping your readers with valuable information, creating a great user-experience on your site, and just being the best website in your niche, and Google will continue to reward your website.<\/p>\n","protected":false},"excerpt":{"rendered":" Did you recently notice any sudden drop or gains in the search engine rankings? If yes, you are not alone. Over the last 7-10 days, several webmasters have reported either an increase or decrease in their search engine rankings. SEO experts and bloggers suspected a Google update that caused the sudden change in rankings. Now, […]<\/p>\n","protected":false},"author":2,"featured_media":17579,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_oct_exclude_from_cache":false,"inline_featured_image":false},"categories":[33,14,37,35],"tags":[],"yoast_head":"\n
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